Giorgetti has reached another important milestone, part of an ambitious project of offering an alternative to the traditional showroom in the main furniture markets: the extension of the Giorgetti Atelier Rome, which, thanks to 250 square metres of rooms furnished with the company’s most representative articles, can offer designers, buyers and lovers of the brand an absorbing experience its products and the possibility of collaborating in the creation of interior design projects intended to be long lasting.
A truly new concept, broader and more multifaceted, which opened thanks to the partnership with Modinobili and is located in the eclectic district of Coppedé between the park of Villa Torlonia and the Museums of Villa Torlonia, where it was inaugurated on 18 February last. An event that was also an opportunity to present Progetti Pure, a limited edition chair on sale only during 2017, which is the first of four projects conceived to celebrate 30 years of the Progetti collection with the Progetti30 initiative.
The new space, where the furnishings are in dialogue with the series of objects for the décor of the Giorgetti Atmosphere line, unveils a vision of complete and functional living where the wood, leather and textile upholstery of the furniture exhibited reveal the latest trends in interior design devised by the company. An emotional journey that snakes through the various rooms, furnished with articles created by the prestigious designers who collaborate with the company.