1. What was the object that represented the lockdown the most for you?
2. What object represented the restart?
3. What are the main projects you’ll be showing at the Salone (or Fuorisalone)?
Massimo Iosa Ghini
1. During the lockdown I intensified my drawing. Not that I didn’t draw, previously, but I did it for purely practical purposes, prior to computer-aided design. Manual drawing makes me freer to imagine things without too many conventions, limits and references, though I do use tools to make precise curves, to put some order into a certain freedom of forms.
2. The Frame kitchen for Snaidero. There are projects that give you the possibility of developing the concept of durability and improvement… and this is one of them.
3. Bathroom accessories and systems for Devon & Devon and GSG, the updated reissue of Frame for Snaidero, and the Sinuosa collection for Natuzzi. With Caleido, the Brasilia collection of radiators.
Setsu & Shinobu Ito
1. The Fuller sofa for Sawaya & Moroni, an important presence in the home. The Shellon bed for Désirée, which offers the comfort we all desired during the lockdown; Kiri for Giorgetti: a bar cabinet in natural wood, which brings art and nature into the home.
2. Inori, the first modular glass bookcase, developed 10 years ago, updated and expanded. And Flying Atoll for Soneva Art Glass: a collection of works of art made in recycled glass.
3. The Karin outdoor sofa: the lockdown experience taught us the importance of spending time in the open air. And the T chair that softly wraps the body, with a light image. Both designed for Désirée.
1. The iPad: it is the object that put me in touch with the world, outside the walls of the home.
2. The Pointbreak collection of outdoor lamps for Flos: a bit of light after all the darkness!
3. We are working on many projects, with my companies, and I think we will be very well prepared. For B&B we are doing an armchair, a chair and a family of small tables; with Boffi there is an important anniversary; with Living Divani we have many chairs; and then there is an expansion of the collection presented in September for Fendi Casa… then there’s Knoll, and lots of other surprises!
1. The outdoor project of Poltrona Frau The Secret Garden: ironically, while we were all closed up, I was designing this collection that speaks of open spaces, air, light, sunshine… a real liberation!
2. The Vesper seating system by Giorgetti, because it is a sectional design made with finished parts, for free combinations. This corresponds to the desire for freedom, which we want in the organization of the spaces of the home today.
3. Completion of the Vesper project, with tables and dividers, for Giorgetti. The outdoor project of Baxter, composed of many elements; the reinterpretation of the Montera chairs for Poltrona Frau; a collection of tables and chairs for Flexform; and, finally, a chair, sofa, chaise longue and rondò for Ceccotti Collezioni.
1. The Universal Chair made with MDF: an ambitious project based on an important innovation, of high quality, sustainable and versatile. The patents and technical development took four years. A project created to last in time.
2. The work of reduction on the Lloyd Textile, done with Poltrona Frau. Reduction and understatement are synonyms for magic and charm in this case. Sustainability is not a punishment, but the quintessence.
3. The Oell tables for Arper; the Paros outdoor sofas for Dedon; a line with Poliform, including the Brera and Aiko sofa systems, and a range of wardrobes in glass and wood; for Poltrona Frau, the Archibald chair and the Lloyd cabinet; for MDF, the Neil Fabric and Neil Jean chairs, and the versatile Universal chair; for Zanat, elegant handmade cabinets.
1. During the lockdown I took part in a competition organized by a European company for the “concept design” of a high-capacity public transport system with small automatic drive electric vehicles for 4 persons, complete with infrastructures.
2. An extension of the systems XF (2012) and Logik (2017) of Th.Kohl: a new modular component in aluminium sheet with bracing and/or walls in plexiglass, for counter displays of products.
3. Chiaroscura, a system of lamps for Foscarini; Hub, a wall system for Alias, designed with my son Francesco, as the center of the living area, for various functions: reading, shelving, music, offered in various versions, from the classic bookcase to the console to surfaces for objects.