Interior Experiences

Various expressions of design communicate culture. Poliform’s approach and ingenuity strike a balance between the quality of artisan craftsmanship and the drive for innovation

Poliform’s attitude towards design is fuelled by an ingenuity that animates its strategies, but that, at the same time, is also the ultimate goal. It is the development and improvement of this ingenuity that is at the foundation of the company’s contracting strategy.

Thanks to a wealth of knowledge and experience, acquired over the course of almost five decades of activity, Poliform boasts a great versatility of applications, an ability to work with a wide variety of materials, and manufacturing strengths that range from the customisation of standard products all the way to entirely custom-built creations. Yet it is also by measuring itself against the aesthetic and functional needs which differ from those on the market, that Poliform is able to constantly develop this unique savoir-faire, honing its skills and distinctive characteristics. This virtuous circle leads to an approach that focuses on evolution and innovation and that continues to treat the culture of ‘know-how’ as a fundamental principle.

Hilton Como, room
Hilton Como, room

In fact, since it was established Poliform has demonstrated an avant-garde attitude, starting with its initial transformation (in the 1970s) from an artisan to an industrial company, embracing the potential of engineered mass production and combining quality and reliability with the utmost creativity and latest trends: knowing how to satisfy the needs and tastes of a heterogeneous and international clientele, as well as anticipating and interpreting trends in home design, became imperative. The step from here to the world of large contracting projects (and therefore the creation of a specific company division) was a short one.

Hotel Lutetia, l'orangerie
Hotel Lutetia, l’orangerie

The range of services – like a growing climax of professional skills – includes supply (from small-medium scale to that intended for large residential areas), the customisation of standard products, the creation of entirely custom-made products designed ad hoc for a specific project, all the way to  “turnkey” service in which the company is active in every phase of the realisation (from design to production, and from logistical management to providing on-site managers).

Hotel Lutetia, Bar Joséphine
Hotel Lutetia, Bar Joséphine

Poliform’s portfolio, a testament to its vitality in the sector, is broad and varied, while its more recent projects are characterised by manufacturing versatility. Starting with the most recent project, in which Poliform Contract was among the primary collaborators: the Hotel Lutetia in Paris, which recently reopened its doors after a 4-year renovation.

Lobby, Conciergerie, Salon Borghese, Orangerie, and Brasserie were all entirely custom-designed by Poliform based on an architectural vision that sought to engage the emotional sphere of those who would use the spaces, following in the footsteps of the Wilmotte & Associés studio which, in this new project, chose to renovate the spirit of the original concept without, however, altering its historical value or appeal.
A bit different, yet also in Paris, was Poliform’s involvement in the opening of the Alain Ducasse au Plaza Athénée restaurant, according to a design by duo Jouin Manku: the company is present in the décor of this sophisticated restaurant with the chairs, both enchanting and comfortable, which contribute to the enhancement of this sublime dining experience.

Hilton Lake, Como
Hilton Lake, Como

The Lake Como Hilton is a combination of these distinct design approaches. A complete project (from the common spaces like the restaurant, lobby, concierge’s area, bar, spa, and meeting rooms, to the 170 rooms and suites) for this new designer hotel which is now the largest hotel structure to overlook the magnificent Lake Como.

Hilton Como
Hilton Como
Hilton Lake, Como
Hilton Lake, Como

While methods of expression may vary, Poliform’s design vision remains unambiguous; in every creation – from single products to more extensive interior design projects or hotels – the company not only conveys its identity, but also a new way of living in the modern age.