Arper Bloggers Lounge, a lounge space dedicated to bloggers and online media, is the official center of the festival. It will be hosted in Arper’s showroom on 11 Clerkenwell Road during Clerkenwell Design Week 2017. Arper Bloggers Lounge will offer free wi-fi and drinks, making it the ideal space for writing and tweeting or taking a pit-stop during the frenetic days of London Design Week. A number of seminars and events will be held at the Bloggers Lounge, where users will be able to suggest interesting content to share on-site and extensively on all digital platforms. The stylish Arper showroom will welcome visitors to its new, inspirational, restyled layout, where it is exhibiting new products launched at the Salone del Mobile di Milano in April: the work areas created with the Cross Table (designed by Metrica – Bruno Fattorini and Robin Rizzini ) coffee tables and the minimalist conversation areas that feature a sound-absorbing Parenesit wall system, square and round tables, Yop Table and Wim Table, and Colina chairs, all designed by Lievore Altherr Molina.