Mipim: a New Deal for property

A New Deal for the property sector. This is the ‘promise’ that accompanies MIPIM 2017, the event dedicated to the international market of property assets to be held from the 14th to the 17th of March in the Palais des Festival in Cannes. A watershed, at a time when the business world is being buffeted by the winds of geopolitical instability, social change and technological acceleration.
“Property sector professionals,” said Filippo Rean, manager of the Real Estate division of Reed MIDEM, “face challenges that will change their way of understanding their own business.” Epochal challenges in the coming years, if we consider the 8.4 billion people who will inhabit the Earth, 60% of whom will be in cities, the 40% increase in energy demand, the trillions of objects that will be connected to the internet.
At Cannes, attempts will be made to forecast the impact of these transformations on design and construction.

This time, innovations will be physically at the heart of the event, given MIPIM Innovation Forum will occupy 1,500 square metres in the central area of the Palais. More than 2,600 exhibitors from 90 countries are expected to attract 23,000 visitors. Meetings will be held between investors, financial institutes, end users, architects, builders, hotel chains, local authorities and service providers.
More than a thousand projects will be presented, including property for residential, healthcare, industrial and logistics purposes, as well as sports, leisure activities and shopping, offices and businesses, or a combination of the above.

A directory created by the organisers presents a significant selection of them, among which attention is drawn to: the Arexpo Science, Knowledge and Innovation Park in Milan, which aims to make full use of the immense area of more than 100 hectares at Expo2015; the Holistic Health Care Center in Coimbatore in India, a health centre inspired by the principles of naturopathy; the Millenia Office in Chula Vista in California, a complex of three campuses designed in accordance with new methods and workplaces.