Unprecedent materic plays at the new store by Salvatori

Located in Wigmore Street on the corner of Wimpole, Salvatori’s showroom is housed in a stunning building in  the West End. The Italian design company, globally known for its transformation of stone into beautiful and surprising textures, announces the opening of a new space on the occasion of the London Design Festival 2016. The latest showroom comes right after the great openings in Milan, Zurich and Sydney.

In the heart of the West End, the space will showcase the full range of Salvatori products, including textures for walls & floors, basins, bathtubs and shower trays for the bathroom, together with its Home Collection.
Scheduled to open in early September, the showroom, designed by renowned architect-designer Piero Lissoni and styled by Elisa Ossino, will be an important hub for UK-based architects and designers.
“We have been present in the UK through our distributors for many years, however with London being at the heart of so many fantastic global projects, we believe it is the time to have a dedicated showroom. This means we will be in a position to offer our partners a fully integrated service right from the beginning of a project through the consultation phase and, where necessary, through to implementation” explains CEO Gabriele Salvatori.

To mark the opening during London Design Festival, Salvatori will be hosting a project with the boutique British watch company Sekford that explores the evolution of typography and lettering together.
Every day of the London Design Festival an expert letter cutter will be demonstrating their craft live in-store, from 1pm.
With each cutter taking inspiration from a particular period of epigraphy and working on a different type of Salvatori stone, they will produce a few characters which, by the end of the week, will form a full alphabet and set of numerals – charting a history of lettering in stone from ancient Greece and Rome through the Renaissance to the Bauhaus, Gill and Johnston and Post-Modernism.