Driade and SchönhuberFranchi: a successful partnership

Driade, historic brand of Italian design, and SchönhuberFranchi, key company for hospitality supplies, have stipulated a cooperation agreement for the development of trade synergies for the HORECA sector.

Driade has entrusted to SchönhuberFranchi the distribution in Italy of its outdoor collections and some of its iconic products in order to facilitate the positioning in the high-end hospitality market. A partnership with a prestigious brand of the design world that has always been an aesthetic laboratory and has conducted a thorough research on the topic of living.

SchönhuberFranchi thus expands the offer in a market segment that requires high specialization and productive expertise, but also focus on product design, to provide an excellent customer service and consolidate the cooperation with the most important international hotel chains.