It’s a milestone
How has it been possible to put together sixty different mindsets, most of which have never paid much attention to marketing as a tool? IFDM asked Marco Pareschi, founder of Bike Communication, the agency...
laCividina: at home and at work
From contract to residential, along a pathway of gentle lines, without sudden accelerations, forming an intentionally slow, persistent curve, crossing the territory and also speaking from a feminine standpoint, to represent a role that...
Down on paper. A rip in the market
This new adventure of the Romagna-based company has been firmly etched, we might say, and with the arrival of Diesel Living the scenarios that open up are numerous, and very interesting. The setting created...
New voices, outside the box
Some already have a number of creations in their portfolio, while others have only recently appeared on the international stage. What they share, besides remarkable creativity that sets them apart from the field of...
Scavolini: Italian pop history
From a small crafts workshop to an international industrial reality. In 60 years you have become Italy’s most popular brand. What is the key to this success?The secret lies in a combination of things:...
The sensorial weave of Métaphores
The fine fabrics of Métaphores, the brand belonging to Hermès’textile division, embody all-around sensory experiences. An alchemy of material, spirit and gesture. The maison mixes values of innovation with age-old expertise, thanks to artisans...
Maria Porro helms the Salone
“I grew up with the Salone del Mobile. As I child I went there with my grandfather Carlo, in the pavilions of the previous location, after which I experienced the move to the new...
Stefan Diez: “Disassemble, repair, recycle”
The Munich-based designer Stefan Diez, growing up in a household of 4th-generation carpenters, trained as a cabinetmaker before studying industrial design under Richard Sapper and working with Konstantin Grcic for several years. He is...
Reissued heritage
The daughter of Gianfranco Frattini, architect who contributed to write the history of Italian design in the 1950s and 1960s has inherited his passion for design, and an approach we might define as both...
The aesthetics of mixology
The aesthetic of Kelly Wearstler, founder and principal of the design studio of the same name, has always pivoted on the concept of mixology, combining influences, materials, cultures and – last but not least...
