After Giacomo Zornetta with his Californian Crawl, 26-year-old Elisa Pini with her Bruma project is the artist chosen by Nori Studio to continue the journey of combining art and interiors, a very strong and precise choice (but if you talk to the explosive and passionate Jacopo Nori, you will immediately understand why) that plays on conceptual themes unrelated to the easy ‘I like it – I don’t like it’ to describe hypothetical and infinite theatrical backdrops where the artist’s work leaves a very representative trace in the space.
Elisa Pini paints pictures and, together with Nori Studio, has embarked on the self-production of evocative lamps, made by the Alibi di Ferro workshop in rice paper. They are light, apparently simple, with an equally light reference to Japan, where white dominates and is enhanced by a red circle that each luminous body presents. Art decorates, but in Nori Studio’s mind, art conditions interior spaces. Box and content are also designed to accommodate unique pieces that are given a leading role and, not least, contribute to the goal of “creating community” among those who think, those who create (including suppliers, of course) and those who will see the final result.
It is a design style that stems from a lifestyle that Jacopo Nori and his partner Francesca Marengo have spontaneously chosen as their modus operandi for their professional activity.
Is this the new wave? It is possible. There are now numerous (albeit still very low-profile) design studios that are determined to assert their identity, even at the cost of hearing a few “no’s”, but they have healthy and transparent narratives, with a balanced focus on sustainability and, above all, on the work of the supply chain they feed.
