Back in 2017, Cristian Tegas (CEO of Thema) and Roberto Brovazzo (General Director of Schüco International Italia) decided to join forces and expertise to create Theatro, an organization capable of acting as a reliable partner for designers in the area of solutions connected with architecture.
In a world – that of projects – that always focuses on interior design (too much, at times), Theatro becomes an expert counterpart through which to transform architecture into “good architecture,” with an eye on social factors and an organization that makes inclusion become an asset.
Theatro is a non-profit organism that selects and brings together partners capable of professional and personal insertion inside an atypical and innovative model of the general contractor whose main asset is the enclosure, though approached together with involvement in the interior design.
In its first years of existence, Theatro has called on over 20 companies, from multinationals to small-medium businesses, working on almost 180 projects that have distributed over 43 million euros in orders to the partners, while promoting 25 cultural events and attracting the attention of almost 2,800 architects.
The Theatro headquarters at Verano Brianza is an experiential voyage through various kinds of expertise: ample spaces in which to narrate solutions for architecture, from façades to internal partitions, countless climate control choices to aesthetic options made available to design.
This year, Theatro has decided to move forward by creating The Build Gallery, a pathway that combines design and technology through the display of custom mock-ups made by Theatro and its partners. These prototypes on a scale of 1:1 are clear proof of Theatro’s ability to find the best solutions to meet the requirements of clients. A thematic path that demonstrates how the container has an indispensable value, to facilitate insertion of content.
The companies involved in the network are Schüco Italia, Thema, AGC, ASSA ABLOY Entrance Systems, Duravit, Resstende, Schneider Electric, Culligan, Daikin, Daku, Florim, Griesser, iGuzzini, Kairos, Laboratorio Morseletto, Legnotech, Pellinindustrie, Pratic, Roda, Starpool, Technogym, Banco Desio, Pro Viaggi Architettura.