Atelier Collections, the eternal value of design

Linking back to roots and great masters, with the Atelier Collections by Palomba Serafini Associati, Ideal Standard connects the past, present and future of design

The vision of Ideal Standard is to “improve the life of our cli­ents,” and the way to achieve this, in partnership since 2018 with Palomba Serafini Associati and with Roberto Palomba in the role of Chief Design Officer, is to study the society as it continues to evolve, redefining the concept of modern living, working to create a perfect synergy between impecca­ble functioning and aesthetic harmony.

In the light of these considerations, the Atel­ier Collections represent the latest contri­bution to design culture. The approach of Ludovica and Roberto Palomba for Atelier Collections is based on quality, intuitive and inclusive design that makes it possible to create combinations using ceramics, fur­nishings and faucets, while offering max­imum personalization.

Ideal Standard, Atelier Collections, Conca
Ideal Standard, Atelier Collections, Conca
Ideal Standard, Atelier Collections,Extra
Ideal Standard, Atelier Collections,Extra

The Conca series of washstands is the first range of Atelier Collection products: it takes its inspiration from the original line designed in 1972 by Paolo Tilche. Starting with the iconic washstand, the designers have beveled the corners to modernize the model, with a squared, minimal design in tune with the latest trends, while conserving the unique, sophisticated character of the piece.
The Extra washstand, a simple block with a slim border and precise edges, represents a break with the tradition of curved ceram­ic forms. Its lightness and simplicity make it ideal for contemporary and minimalist bathrooms. It combines perfectly with the Blend range of bath fixtures and the Con­ca and Joy lines of mixer taps.

Ideal standard, Atelier Collection, Blend Curve
Ideal standard, Atelier Collection, Blend Curve
Ideal Standard, Atelier Collections, Ipalyss
Ideal Standard, Atelier Collections, Ipalyss

The Blend Curve fixtures, with their neutral, round­ed design, and those of Blend Cube, with a squared form, include the revolution­ary AquaBlade® technology that boosts cleanliness and hygiene, making the series suitable for residential, commercial and healthcare projects. Conca and Joy are two lines of mixers, the first featuring a squared design with an ultra-flat body and a slim, slightly curved handle, while the second offers a solution with a timeless cylindrical form, whose smooth continuous surfaces are easy to clean, preventing the forma­tion of deposits of germs and limescale. The mixer faucets, in the washstand and bidet versions, include an ecological aer­ator for five liters per minute, permit­ting reduction of water consumption.

Ideal Standard, Atelier Collection, LindaX & Joy
Ideal Standard, Atelier Collection, Linda-X & Joy

The Atelier Collections also include Linda-X, a new entry for 2021, composed of a range of washstands and an elegant bathtub with ultra-light, clean, minimalist design, also thanks to the use of Diamatec®, a technology patented by Ideal Standard, which permits the creation of very slender ceramic lines, as small as 3 mm but excep­tionally strong. Thanks to its base of limited size, the washstand can be mounted with an overhang, also on cabinets of small depth. A solution that adapts even to small spac­es, to meet the needs of modern lifestyles.
The Ipalyss series of rectangular ultra-slim washstands is also made with the same rev­olutionary ceramic material, offered in the historic matte-finish Ideal Standard colors.

Photo credits © Carlo William Rossi+Fabio Mureddu