Full speed ahead for Azimut|Benetti

A reference point in the Asia-Pacific area, the group reinforces its leadership in Italy as well

Azimut Yachts

Strong tailwinds for Azimut|Benetti, which is reinforcing its market position in Italy and on an international level, in spite of the difficulties of the pandemic period. The group confirms its leadership in the Asia-Pacific area, a market that continues to play a strategic role, with an overall sales value of more than 150 million euros, for a 10% gain over last year. The most significant markets in the region, namely Hong Kong, Singapore, continental China, Japan, Australia and New Zealand, are focusing their orders on boats above 24 meters in length.

In particular, Azimut Yachts has sold and delivered 8 yachts of the Collezione Grande, the premium line of the brand (four with length of 32 meters, two 27 meters and two 25 meters), with 5 more units from the same collection scheduled for delivery during the coming semester; Benetti has sold four units of the Oasis 40M, two in Australia, one in China and one in Hong Kong, and one B.Yond 37M.

Oasis 40M
Oasis 40M

On the domestic market, Azimut Yachts – which plans to launch five new models over the next 12 months, first of all a new Flybridge making its debut in January – reinforces its sales network for the Italian territory, increasing the number of dealerships to five, a choice based on the desire to have a more capillary presence in our country, which stands out for its expert, demanding clientele, and is presently going through a period of renewed interest in yachting.