“You are the design; we provide the alphabet.” This is one of the 11 points of the manifesto that outlines the key elements of Lago’s thinking. After all, Daniele Lago, at the helm of the firm, has always believed in design as a tool of social transformation, useful to investigate and respond to the needs of contemporary living.
Both 30mm and Lagolinea, bookcases both designed by the entrepreneur, are its embodiment, ‘free’ and ready for personalization.
Raised from the ground, 30mm – thanks to the suspension of its sides – can be broken down and redesigned in infinite configurations. The original grille no longer has structural constraints, making it possible to create and alternate full and empty portions.
The Lagolinea accessorized walls, on the other hand, offer variations of form, color and materials. The slender, flexible structure establishes a dialogue with the 36e8 system and permits formation of a game of mazes and niches that become stylistic features.
The two bookcases also have a built-in lighting system and details in XGlass, the digital technology applied to design that permits transfer of images onto glass, reinterpreting different materials, from marble to wood, metals to fabrics. This is one of the latest results of Lago’s research on materials and innovation. “Never stop,” in fact, is the 11th point of the manifesto.