Hypertext as guiding path

Until 21 December, the Tommaso Calabro art gallery in Milan presents 'Ipertesto': an exhibition of furnishings made for the occasion, to celebrate the 25th anniversary of Studio Palomba Serafini Associati

Roberto Palomba e Ludovica Serafini
Roberto Palomba and Ludovica Serafini

25 years have passed, at this point, since 1994, the year when Roberto Palomba and Ludovica Serafini founded the architecture and design studio Palomba Serafini Associati. To celebrate this important anniversary, until 21 December the Tommaso Calabro gallery in Milan hosts the exhibition Ipertesto.

Foscarini, Ipertesto
Foscarini, Ipertesto

The show is a voyage through 25 works, either self-produced or made for the occasion in collaboration with outstanding international companies like CC-tapis, Ferri1956, Fiam, Foscarini, Giorgetti, Horm, Kartell, Lorenzon Project, Poltrona Frau, Vesta, Zanat, Zanotta. The products are one-offs and part of the proceeds from the sale of the projects by Ludovica + Roberto Palomba will be donated to Associazione Pane Quotidiano.

Kartell, Ipertesto
Kartell, Ipertesto

The furnishings tell a story, following the path taken over the years by the two designers: that of a hypertext approach. The objective has always been to translate the concept of hypertext from the world of computers to that of design, allowing objects to exist in a state of free crossover, the result and origin of infinite connections and languages.
These factors are clearly visible in the spaces of the gallery, where for the occasion 20th-century artworks establish a dialogue with the 25 creations of Studio Palomba Serafini Associati, bringing past and future together as in the philosophy and design of the products by the duo over the course of the years.

Giorgetti, Ipertesto
Giorgetti, Ipertesto

With this exhibition, Tommaso Calabro continues to demonstrate his own approach to an inter-textual dimension, seen as the creation of projects that go against imposed rules and conventions to open up new possibilities of perception and connection between various disciplines.

Roberto Palomba e Ludovica Serafini con Tommaso Calabro
Roberto Palomba and Ludovica Serafini with Tommaso Calabro