Visionnaire comes to Shanghai

After Milan and Moscow, the brand takes part in the Salone del Mobile.Milano Shanghai. The protagonist of the booth is the 2019 Anniversary collection

Divano Ca' Foscari, Visionnaire
Ca' Foscari sofa, Visionnaire

The year 2019 has been an important one for IPE, the Bologna-based company founded in 1959 by the Cavalli family, and its ‘young’ brand Visionnaire, respectively celebrating their 60th and 15th anniversaries.
The brand helmed by Leopold Cavalli and Eleonore Cavalli, grandchildren of co-founder Vittorio Cavalli, took part in April in the Salone del Mobile in Milan, and in October at Salone del Mobile.Milano Moscow. The next appointments? From 20 to 22 November they will be on hand for the fourth edition of the fair in Shanghai, and in December they travel to Miami.

Divano Ca' Foscari, Visionnaire
Ca’ Foscari sofa, Visionnaire

The event in China is particularly significant for Visionnaire. The metaluxury lifestyle brand has been operating in China for over 20 years, and the Asian market is a strategic one in which the firm continues to invest. Today there are 13 monobrand stores on the Chinese territory, in the cities of Shanghai, Beijing, Guangzhou, as well as Chengdu, Nanjing, Xiamen, Yangtai, and 4 multibrand stores in Shenzhen, Xianghe, Wenzhou, Hangzhou. The company has also opened its first Embassy in Hong Kong.

Madia Leonardo, Visionnaire
Leonardo, Visionnaire

At the last editions Visionnaire enlivened the SEC (Shanghai Exhibition Center) with the Greenery and Respiro collections, respectively presented in 2017 and 2018, this year the furnishings of the Anniversary series will have the leading role at the booth, located in the prestigious Central Hall CH10.

Kobol wellness, Visionnaire
Kobol wellness, Visionnaire

The creations on view include Leonardo by the designer Alessandro La Spada, named for the genius from Tuscany. The sideboard combines wood and steel in a regular oval form. The remarkable attention to detail can be seen in the 3D workmanship of the doors covered in leather or fabric, or with a lacquer finish. The piece is ideal for refined spaces like the Kylo dining room. The Ca’ Foscari sofa has soft lines for a modern, welcoming style, while the Kobol bathroom cabinet alternates marble and steel to create a light composition with retro overtones.

The aim of the collection is to interpret contemporary style through a progressive synthesis of forms in balance with nature. The displays will include a selection of exclusive finishes made specifically for the APAC market.