The connection between China and Vismara continues to be strong. The luxury brand, already present in the country through collaborations with luxurious showrooms like Tiamantti and Casa Milano, participates for the third consecutive time in Design Shanghai.
This year the company is focused on a by now consolidated concept of Luxury Entertainment, that is, luxury products devoted to the furnishing of exclusive Game Rooms, with a selection of luxury tables for Poker, Blackjack and Mahjong, each of them complete with their accessories.
The Shanghai Exhibition Centre, moreover, welcomes the new collection Circus Limited Edition, presented in sneak preview: the revolution is found in the playing surface of the Poker tables, where bizarre figures and brilliant colours, created in limited edition by artists and designers, give life to a representation that is inspired by the world of the circus.
The new products are a combination of the world of the scientific illustrations of the 1700s and the Surrealism in the art of the early 1900s.
The preview of the new collection presented at Design Shanghai will be explored and further investigated during the Salone del Mobile.Milano, where the extravagance of the Circus edition will be the grand protagonist of the entire Vismara proposal.
The Chinese market is a complex and multifaceted one: “Coming into the Chinese market is a challenge that we wanted to accept, and to do so requires much preparation and a great deal of flexibility – explains Ambra Vismara, Sales Manager of Vismara Design – The most important thing is to trust yourself to expert partners who are able to guide you through an extremely diversified and incredibly vast market. Our product has had no trouble in going this route, precisely for its uniqueness and its extravagant allure.”
W2-30 Design Shanghai
from 6 to 9 March