Poliform bets on Asia

The brand specialized in interior design in Shanghai with a wide range of products, including the Bellport sofa collection, the Stanford seat, the Chloe bed and the Concorde table

The beauty, quality, luxury and elegance of the Made in Italy design returns to the stage for the third edition of the Salone del Mobile.Milano Shanghai, an increasingly popular event due to be held at the Sec, Shanghai Exhibition Center from 22 to 24 November.
Poliform will again be attending with a moderately sized but comprehensive exhibition area, representative of its furnishing propositions conveying practicality, innovation and an exceptional sense of beauty.

Poliform in Shanghai
Poliform in Shanghai

A key element for consolidating the relationship with the Chinese market, leading the world with the opportunities it offers in export strategies and its ever-growing awareness of product quality. The brand specialized in interior design in Shanghai with a wide range of products, including the Bellport sofa collection, the Stanford seat, the Chloe bed and the Concorde table

Bellport, designed by Jean-Marie Massaud: collection consists of several components such as sofas, day beds, poufs and armchairs devised to blend in seamlessly with the remainder of Poliform’s living room collection.

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Sec, Hall East – Stand ES36

The natural elegance of Stanford stems from the lightness of its design: a thin, enveloping shell, like a dress on a slender frame of die-cast aluminium. Designed by Jean Marie Massaud

Chloe interprets an aesthetic that is all about softness.It is an idea that amplifies the sense of cosiness characterised by the broad padded headboard. A real system that is completed with a chest of drawers and night tables. Designed by Carlo Colombo.

Tavolo Concorde di Emmanuel Gallina
Table Concorde byEmmanuel Gallina

A design able to propose a primery shape, emphasizing the naturalness of the wood for Concorde table by Emmanuel Gallina. Soft shapes interpretated with essential style.